The Essentials Press Release Kit
Communicate Clearly. Lead Boldly. Elevate Your Brand Story.
The Essentials Press Release Kit: Your Done-For-You Blueprint for Strategic Storytelling and Visibility
Crafted by strategic communications expert Dr. Kaela B. Lewis, this kit gives school leaders, nonprofit directors, and entrepreneurs the press release templates, media tools, and messaging strategies they need to lead the narrative with confidence.
What's Included:
✔ 3 Customizable Press Release Templates (Announcement, Crisis, Award)
✔ Media Advisory Template
✔ Headline & Subhead Cheat Sheet
✔ Email Pitch Script
✔ Distribution Checklist
✔ Bonus: Visual Pairing Tips for Maximum Coverage
The Transformation
From unsure to unstoppable.
You’ll go from second-guessing every email and announcement to confidently leading your brand story—on your terms, in your voice, with strategic impact.
Whether you’re a school leader shaping perception, a nonprofit advocating for your mission, or an entrepreneur elevating your brand—this toolkit was made for you.
Pricing
One-Time Payment: $97
✔ Instant Digital Access
✔ Lifetime Use and Updates
✔ No ongoing fees, subscriptions, or hidden costs
Why Trust The Axiom Group?
Built by Dr. Kaela B. Lewis, a strategic communications executive with 15+ years of experience in public administration, education leadership, and strategic branding.
Through The Axiom Group, Dr. Lewis has helped organizations:
- Build credible, visible brand identities
- Lead sensitive communications with confidence
- Elevate messaging from reactive to strategic
You’re not just getting templates—you’re getting a system built on real-world success.
FAQ Section
Q: How soon will I get access to the kit?
A: Immediately! You’ll receive a download link right after purchase.
Q: Is this kit right for me if I’ve never written a press release before?
A: Absolutely. The templates and scripts are beginner-friendly but professionally structured.
Q: Can I customize the templates for my organization?
A: Yes! All templates are fully editable in Word and Canva.
Q: Will this work for businesses and nonprofits outside of education?
A: 100%. While originally designed with education and nonprofits in mind, the messaging strategy fits any mission-driven organization or brand.
Your brand deserves to be seen, heard, and trusted.
The Communications Essentials Kit gives you the tools to lead the narrative, build credibility, and amplify your impact—on your schedule, in your voice.
Don’t wait for someone else to tell your story.
Take control. Lead boldly. Start today.